Well. Welcome, welcome, welcome. We’re looking at the goal for a TV show because I’ve just moved my channel, so here I am. I’m Jane Gardner of the ultimate TV channel system.com. And today we’re talking about the ideas for a TV show format for your business and what one you should choose. And we’ve been talking about various types of formats. And so let’s go have a look at the presentation. And we want to look at what is your goal for a TV show, whether it’s on TV or on Facebook or LinkedIn or anywhere else.
What is your goal? And then you decide based on your goal, what show format you should use. So what is your goal for a TV show? So let’s have a look at another show format that’s quite popular of these. We’ve been talking about various ones. We’ve been down to interviews. So today we’re going to be talking about storytelling. So storytelling is a format that you may not have thought of as an idea. But as you know, people love stories.
So this might be a really good TV show format. And who would be the people who would be interested in such a format? Well, storytellers, of course, that would include writers and speakers and anyone with a story. And of course, that’s anyone with a book, anyone who’s written a book any way, any speaker who wants to talk on a TED talk. This would be a great format for them to talk about themselves and talk about stories that they’ve mentioned, as well as, of course, maybe interviewing other storytellers.
It would be a very entertaining show to have people telling stories because people love stories. So let’s let’s have a brief look at what I’m talking about. So we’re talking about it could be someone who is basically just telling a story, who who’s just talking, you know, and it’s it’s it’s got a theme and they just tell their story. They’re not being interviewed. It could be a blogger who just talks about various things, obviously on health or wellness or wealth.
It could be a blogger who’s just talking about their life or a video blogger who wants to talk about makeup, who’s telling stories. And it could also be I think I have another one where they are. Yes, I think so. I think he’s yeah, he’s telling a story about his being on location. And it could that could be another way that you have a show. Of course, I’ll would be more of a travel show. But it’s it’s we’re not we’re not pushing it when we say that you could have a storytelling format and you could, of course, bring other people on who tell their stories and there could be a theme.
And of course, that would be very engaging and entertaining. We could maybe call it a fictional entertainment one. But anyway, some of the pros, of course, to that is that stories are engaging and people return to listen. Maybe you’re going to tell them the story of your whole life or the story of some history or something. The cons, of course, you need to plan ahead and make sure that you have enough story so that you can fulfill maybe two or three months of storytelling.
Whether you’re the storyteller or guests are the storyteller. You need to plan ahead, especially for a guest who aren’t and who are going to story and when you’re going to do it, etc.. So it you know, you could have a theme and talk about many things and not have any agenda other than telling stories. But of course, the cons are for storytelling. You need to plan ahead whether you’re going to be the storyteller or so you’re going to invite guests on.
Obviously, it doesn’t have to be live, but it has to be consistent, has to either be weekly or biweekly show to get engagement on TV. And of course, if you already got the video that you’ve been doing even better, because then you won’t have to worry about creating video for storytelling. I don’t I really don’t know of anyone who is a storyteller, although. This one for travel, there’s a lot of travel bloggers who taught or oh heck, there was some last week, there was people who have three hundred thousand followers on whatever Instagram when they decided to come off the grid and live on an island with no electricity, et cetera.
So they had to find all this stuff, you know. So I mean, that that could be an idea for you. That is a storytelling because you don’t know what’s going to happen next and for sure. So anyway, that’s an interesting concept for I think for having a TV show. Maybe I should ask them if they want to have a TV show. They’re still on the island and still not on electricity, living off the grid, as they call it.
And they’ve had to have a very entertaining stories to tell as they kill their chickens and light things on fire. So so that could be another idea for a TV show if you’re doing anything interesting, just telling the story of your life. I mean, you know, why do you think people want to watch the reality shows? Because it’s an ongoing story about someone and their life. You don’t know what’s going to happen next. It turns out that things happen you’d never expect, you know, so storytelling is always been important for for us.
And it could be a really engaging TV show format, especially if you get it also on Facebook and Instagram.
Hello, this is Jane Gardner, and today on easy TV show Blueprint, we’re going to be talking about another in the series of ideas for a TV show format, because before you start, you need to know the goal is for having a TV show. So what’s the goal you’re having for having a show, whether it’s a TV show or it’s a show on Facebook or LinkedIn, you want to have a professionally formatted show to show that you’re professional?
Maybe that’s the first goal. The second goal is based on what is your goal for your business, for having the show basically for everyone. It’s visibility. For the second one, it would be. Well, we’ll see. This is the format we’re going to talk about today that most people are doing right now in terms of growing their business. And it is, of course, making connections with other people. And if that’s your goal for a TV show, then you need to do this one.
So obviously there are different TV show formats and we’ve gone through a few of them. And today we’re going to look at interviews, show quite popular on the Internet now and social media to interview other people on a show you can. Who does want to do this while anyone can interview anybody? It just depends on the topic and depends on the interviewee. Obviously, if you like fish, you can interview fish, but you can certainly interview the specialist for fish and talk to them about fish.
But sorry, I’m feeling a bit wacky today if you’re wacky and you want to interview people who are wacky now, I’m just kidding. So anyway, this is quite a popular show format and I certainly recommend it because of various things we’ll go through in a minute. But anyone can do it. It’s just a matter of basically having the organization to do it so anyone can interview another person on an interview show. They can do it either this way or that’s the new show, actually.
And you can interview obviously not right now, but later you could interview on location or interview and your studio. Not like this because I’m not recommending such a fancy studio, but when I’m talking, interviewing and it’s interviewing one on one. So I think this sort of illustrates it quite well in terms of interviewing people. So this is quite a popular format and there’s a reason why, obviously. So one of the reasons why this is such a popular format, of course, is that you connect with other people so.
The pros of it is that people tune in either for the guest, they like the guest or they like the topic or they like the people on the panel. And you promise them that you’ll they’ll find value from listening to the interview. And this one is also being done. Besides on TV, it’s also being done to obviously podcasting. That’s an obvious one. And one of the reasons that is not really mentioned. But basically there’s a presumption that if you invite a guest onto your show once that is done, the guests will also promote the event to their audience.
So that is the promise of an interview show. And of course, if you’ve ever done an interview, you know also that sometimes that doesn’t happen. But the concern, of course, is that you need to plan and you need to organize. You need to invite the guests ahead of time and you have to have a certain amount of time to do that. You can’t just phone them up and have an interview the next day because they want to attend either on your schedule or they want to attend their schedule.
And so you have to cater to their schedule. Depends on your format as well. And of course, you can never assume the guests will promote the interview, but you can make it easy by sending them the promotional materials and asking them to promote it now that it’s live as well. And if you’re thinking of this format as a weekly show, because usually weekly shows or even twice biweekly shows get more viewers and some viewers on streaming TV because you always have new content.
So you can’t just put up a monthly show. It’s it’s not it’s not even worth mentioning monthly show. So for an interview show doing that weekly, you need to really get organized and inviting and scheduling your shows and your guests and producing the weekly show. Now, of course, you don’t have to do it live. You can, of course, record them all in one day, for example, if you’re organized enough and then send them out on a weekly basis so you could do four on one day on a Sunday if you’re organized enough and then do one, send one out weekly for the month.
So that’s another idea for an obviously I think you’re fairly familiar with an interview show because they are, of course, very popular right now on the Internet and podcasting as well as on TV or Web, TV or LinkedIn. Inviting another person on who might be someone who’s an influencer is a very popular way to increase your increase your audience. And of course, there’s the usual you have to get them to to sign a model, release permission so that you have the rights to the video that you create at all times.
And there’s no issue with the guest being on your show in terms of the guests not being aware of that. You are going to be putting it on TV and things like that. So and it’ll always be on TV. So this is this is an obvious interview show is an obvious TV show, and you have to decide what the goal is of your TV show. If your goal is to increase your audience by increasing the people who know you and invite the people on who have a larger audience than you so that you can increase your audience if they share your your interview, aren’t to their audience, et cetera, et cetera, then this is a good format for you to do for your show, whether it’s on TV, on LinkedIn, on Facebook or anywhere else.
So thank you for listening. As always. You can find out more about a TV channel, why it gets your business more leads by going to http://jgtips.com/why.