This is going to be a topic everyone needs to discuss on the internet because in the end, the engagement you need for your product or service, is based on how people feel and the EMOTION they have when they encounter your product or service. I should do an ultimate guide on this in the near future but for now, I”m sharing this infographic from UPviral.
Periscope has published numbers for their viewers and views being made with the Periscope app on the phone. Already since they opened in March 2015, they have 10 million viewers. But what is important to you and them is “Time Watched” is how long viewers watch a video each time and the NUMBERS are amazing! Whereas on Facebook and Twitter, you are lucky to get 3 minute watch from 5 minute video, on Periscope,
We define Time Watched as the aggregate amount of time that people spend watching livebroadcastson iOS & Android. As of last week, we’re seeing over 40 years of video watched per day.
Can you imagine having that kind of video watching on your videos! Just try out Periscope , download the app and create yourself a broacast plan for connecting and getting engagement from people all over the world!
Testing, testing and Simplify, Simplify^ are my takeaways from this
Always be testing and changing things on your website or in your autoresponder or shopping cart ( I tell you these are new words for anyone not on online too!) to see what visitors respond to easiest is a concept much easier to do online than in the corporate world.
“According to the Baymard Insitute, nearly 70 percent of all online shopping carts are abandoned. That’s a lot of people ditching your products after they’ve expressed interest in purchasing. Up your conversion odds at checkout time by streamlining your shopping cart experience with a single page, frictionless experience. While studies and industry best practices may vary, by and large a shorter checkout experience gives the consumer less chance to get frustrated or change their minds.”
For me, I have had this breakthrough from coaching this month that I need to simplify my website experience and remember that people buy from people on the internet, they don’t trust a faceless BLUE HEAD! (ie no picture on your Google+ Profile)
According to a study at the Kauffmann Foundation, women are entering the workforce in numbers that haven’t been seen before but few of them are entrepreneurial. There is a need for mentoring, funding and women entrepreneurs as role-models profiled in the media among other issues to increase the number of women going into business.
At the Business of At Home Business, I want to help women and men to develop their ideas for business and , with support, bring their ideas into a real self-sustaining business.
According to Kauffmann Study,
Nearly half of women entrepreneurs state that a challenge facing their business is the lack of available mentors. Mentorship plays an important role in developing successful entrepreneurs, for both men and women. If women are unable to find mentors, they may fail to reach their full entrepreneurial potential.